Client
Valley Velo
Project Type
Brand Identity
Project Information
Identity and cycling jersey design for Valley Velo, a cycling club based in the North of England. With a significant rise in membership they required an identity to enhance the look of their club, and to look more credible at national competitions. The symbol was inspired by the shape of a valley and by the handlebars on a bike.
Client
Valley Velo
Project Type
Brand Identity
Project Information
Identity and cycling jersey design for Valley Velo, a cycling club based in the North of England. With a significant rise in membership they required an identity to enhance the look of their club, and to look more credible at national competitions. The symbol was inspired by the shape of a valley and by the handlebars on a bike.